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Register now – 2020 world tour tickets.
This one-day Masterclass shares Studio D's approach to generate inspired, prioritised insights, and ensure consistently high quality deliverables. Whether working solo or as part of a research operations organisation.
The event is lead by Studio D Founder, Jan Chipchase and draws on building the global insights practice and research operations across eight globally distributed studios, working inside large multinational corporations and as a nimble consultancy.
The workshop combines focussed talks, hands-on activities and group discussion, with plenty of unique support material.
Sessions are highly interactive and draw on Studio D's and the attendees experience of sensemaking for impact with corporate, start-up, non-profit and government clients.
Attendees will learn the art and science behind the Studio D sensemaking process to deliver lasting results, including:
The workshop is for anyone creating products and services for users, consumers and constituents, including: designers, researchers, insights and innovation teams, in agencies, in-house, local and central government.
While Sensemaking For Impact can be attended as-is, attendees will gain more from the day by first attending the Field Study Fundamentals masterclass.
The Field Study Fundamentals Masterclass is lead by Jan Chipchase, the founder of Studio D and the author of The Field Study Handbook. He has applied research to product, strategy, brand and communications for twenty years.
Studio D provides discreet research, design and strategy projects for commercial clients with a global remit. He previously founded and built the global research operations practice at frog design, across eight global studios, and started his career in Nokia, where he became Principal Scientist in the Tokyo Research Laboratory.